Sales & Marketing

A successful sales and marketing campaign begins with understanding your brand positioning. Alchemy works with the management team to define a hotel’s position in the market place while highlighting potential activities or marketing tools in order to attract a wider market. Once a strategy is in place, Alchemy can manage a sales and marketing team who are driven to promote this defined brand strategy in a highly competitive way .

Alchemy is able to manage and advise upon the following sales/marketing activities:

Search Engine Optimisation Campaigns
Interrogation of website user paths
Internet presence on Blogs and Social Networking Sites
Relationships with Conference and Party Organisers
Relationships with Wedding Organisers
Presence at Tradeshow and Events
Local, Regional and National Press
PR activity
In-house Events
Weekly/Monthly/Yearly Sales Reports